I love to dive deep and turn complex spaces into cohesive systems through end-to-end thinking & strong cross-functional partnership.

13+ years | Web, Enterprise, AI UX

Featured Projects

01 / Unified Help Platform

UX Strategy . 0 to 1 . Product Thinking . Web App

Dynamic new platform built from scratch that seamlessly merged contextual help and live support, improving customer assistance for millions across digital properties.

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02 / Digitizing Sales Engagement

AI Product Design . Platform Thinking . Web App

AI solution that pioneered the shift of 30% inbound sales calls to chat resulting in 625K billings in first 3 months, plus redirected support requests to the right teams.

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03 / Gen-AI Support In AutoCAD

0 to 1 . Generative AI . Desktop App

Empowered 600K monthly active users of AutoCAD with more accurate and actionable troubleshooting guidance.

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04 / Sales Offer Configuration

Enterprise Redesign . Internal Users . Salesforce

Improved efficiency for 500+ sellers to create multi-faceted, flexible offers through integrated workflows.

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05 / Modernizing Sales Opportunity Management

Enterprise Optimization . Internal Users . Salesforce

Simplified and improved opportunity progressions and deal configuration workflows for 1000+ sellers worldwide as part of Go-to-Market Sales Evolution

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Proactive Initiatives

03/ AI Pattern Library

More than the sum of its parts

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02/ Bot Identity

What’s in a name?

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01/ Product Process

We’re in this together

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